Boar's Head Brand

More than a delicatessen—a fifth generation legacy.

Agency

Mode

Project Scope

Advertising, Digital Experiences, Social Media

Roles

Animation: Aaron Kvarfordt
Copywriter: Becca Muncy
Designer(s): Aaron Kvarfordt & Alexia Dutriz
Integrated Producer: Chelsea Gorlaski
Photographer: Maxim Vakhovskiy
Social Content Coordinator: Shannon Foster

Since 1905, Boar's Head's unwavering commitment to quality and craftsmanship has established the brand to be more than a delicatessen. Boar's Head maintains their reputation as a maker of finely crafted foods through time-honored recipes—every product is made from the finest ingredients sourced from around the world.

As Boar's Head's Digital Agency of Record, Mode continues to unify cross-channel engagements and messaging to develop consistency across the Boar's Head organization. This includes driving brand experiences in product launch campaigns, social media, digital development, consumer activations efforts, and more.

Honey, papikrika, onion, and sweet bbq sauce spread that makes the flavor of Boar's Head Swee B's Honey Barbeque Chicken Breast.
Boar's Head cheese types categorized by texture.
Clipping collage of deli meant, cheese, and sandwiches.
Social post asking customers to use emojis to say what they are going to be for Halloween.
Product testimonial featuring various hummus flavors.
Meat and cheese charcuterie board of Boar's Head products.
Image grid featuring social media posts from Boar's Head.

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